Gerardo Perez – Foundr – How to Run TikTok Ads
IF YOU’RE RUNNING ADS, YOU KNOW THIS: GROWTH HAS STALLED, EVEN FOR THE BEST ADVERTISERS
Even the biggest platforms are seeing declining user growth for the first time in their history. And with paid ads being more crowded than ever, it’s too risky to rely on just one paid channel.
THE TRENDS WE’RE SEEING…
- LESS TRACKINGApple’s anti-tracking protections set to cost Facebook $12B in 2022 alone.
- DECREASING ROASRazor-thin margins as ad costs continue to increase and performance decrease.
- AD FATIGUEMore advertisers targeting your same audience creates faster ad fatigue.
This isn’t saying don’t use Facebook ads. We still do. But you have to adapt with the changing ads landscape and find new, highly-engaged audiences.
SHORT-FORM MOBILE VIDEOS ARE TAKING OVER SOCIAL MEDIA
With unmatched levels of engagement, a higher likelihood of going viral, and customers preferring them over any other media, it’s time to double down on short-form videos.
- 1,200%On average videos are shared 1,200% more than text and links combined.
- 86%Of people say they would like to see more video from brands.
- 58%Of viewers said they finish watching videos under a minute long.
INTRODUCING: HOW TO RUN TIKTOK ADS
A step-by-step proven framework to creating TikTok ads that sell. You’ll learn how to create valuable, high-converting ads that emulate the look and feel of organic posts.
THIS NEW COURSE WILL HELP YOU…
- Create winning ads faster: By using Gerardo’s proven framework, perfected from over $2M in TikTok ad spend, you’ll have everything you need to create winning ads faster.
- Accurately test and scale: You’ll learn how to properly split test, what metrics matter, and how to easily optimize and scale your highest-performing winners.
- Acquire in-demand skill: No matter the economy, there’s always a need for good media buyers. Master this high-paying skill to grow your own business or get hired to help others.
- Drive more high-quality traffic: You’ll learn how to target TikTok’s massive audience by age, interests, gender, location, and more. They even now offer geotargeting for local businesses.
- Multiply your brand reach: You’ll learn how to combine both your paid and organic strategies so you can multiply your reach, increase conversions, and decrease your costs.
- Enjoy more free time: With a repeatable sales system in place, you’ll have more free time to launch new products, scale your team, or spend more time doing what you love.
WHAT’S WAITING FOR YOU INSIDE
PART 1:ADS THAT SELL
- Module 1: Ads SetupUnderstand your business manager, set up your ad account and get your pixel installed.
- Module 2: Campaign LevelLearn how campaigns work, their different objectives and how to structure your first one.
- Module 3: Ad GroupDefine what pixel event to optimize for, your targeting interests and set the right budget.
- Module 4: Ad ToolboxWalkthrough all the different ad types, audience options and different asset tools.
- Module 5: Suggested SetupUse top of funnel, lookalike audiences and retargeting for low cost conversions.
- Module 6: Campaign Walkthrough & OptimizationLearn how to optimize any campaign based on time, ad spend and conversions.
PART 2:DEVELOPING CREATIVE
- Module 1: The Importance of CreativeMake TikToks not ads, creative best practices and high-converting ad structures.
- Module 2: Winning Ads & Why They WorkDiscover the 7 key elements of nearly every winning ad on TikTok and why they work.
- Module 3: Scripting Your AdsWrite your first script and film your first ad using the most successful frameworks.
PART 3:ORGANIC CONTENT
- Module 1: Your ProfileSet up your analytics and learn how to use spark ads through brand profiles.
- Module 2: The TikTok AlgorithmLeverage what the algorithm likes, find top hashtags, brands, and tre
- Module 3: Your Brand On TikTokDevelop your own brand style following 3-4 main content pillars.
JUST ONE GOOD AD CAN CHANGE EVERYTHING
1. Your first TikTok Ad
Follow Gerardo’s proven framework and confidently create your first ad, no guesswork.
2. Your first sale from TikTok
Get your first sale and start optimizing your winning campaign, more sales are on the way.
3. Build a community of raving fans
You’ll gain new followers and build the most valuable asset in business today, a community.
4. Do more of what you love
With your ads dialed in, you can launch new offerings or simply do more of what you love, daily.
MEET YOUR WORLD-RENOWNED INSTRUCTOR
GERARDO PEREZ
FOUNDR OF “MARKETING&” A LEADING TIKTOK DIGITAL AGENCY & TOP TIKTOK MARKETING INFLUENCER
Running a digital agency focused on driving paid results on TikTok, Gerardo has already spent more than $2M on TikTok advertising and even worked with the largest influencer on the platform with more than 130M followers.
He’s been the go-to TikTok growth expert behind some of today’s fastest growing brands on the platform and now he’s showing you exactly how he does it.
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Gerardo Perez – Foundr – How to Run TikTok Ads: Harness the Power of TikTok to Drive Business Success
TikTok has quickly become one of the most powerful platforms for businesses to reach a highly engaged audience. Gerardo Perez’s How to Run TikTok Ads is a comprehensive course that provides entrepreneurs, marketers, and business owners with the essential tools and strategies to create effective ad campaigns on TikTok. By leveraging TikTok’s unique ad formats and targeting capabilities, you’ll be able to connect with the right audience, build brand awareness, and drive measurable results.
Whether you’re new to TikTok advertising or looking to refine your strategy, this course will guide you through the process of crafting compelling TikTok ads that capture attention and deliver conversions.
What You Will Learn from How to Run TikTok Ads
Create High-Impact TikTok Ad Campaigns
- Engage with Creative Content: Learn how to design visually striking ads that capture the essence of your brand while resonating with TikTok’s dynamic audience.
- Utilize TikTok’s Ad Formats: Explore TikTok’s range of ad formats, including In-Feed Ads, Branded Hashtag Challenges, and TopView, to find the best fit for your marketing goals.
Master TikTok’s Targeting and Analytics Tools
- Advanced Audience Targeting: Discover how to use TikTok’s sophisticated targeting options to reach your ideal customers based on demographics, interests, and behaviors.
- Track and Optimize Campaign Performance: Utilize TikTok’s analytics tools to monitor ad performance, gather insights, and optimize your campaigns for better results.
Scale Your Campaigns for Maximum Reach
- Expand Your Reach Efficiently: Learn how to scale your TikTok ad campaigns while maintaining high engagement and maximizing return on investment.
- Build Brand Awareness: Implement strategies that increase visibility and brand recognition, making your business stand out on one of the world’s fastest-growing platforms.
Why How to Run TikTok Ads Stands Out
Gerardo Perez – Foundr – How to Run TikTok Ads offers a deep dive into TikTok’s unique advertising landscape, providing actionable insights that help you craft high-impact campaigns. With real-world examples and step-by-step instructions, this course equips you with everything you need to run successful TikTok ads that connect with users and drive business growth.
Who Should Enroll in This Course?
- Entrepreneurs and Business Owners: Looking to tap into TikTok’s massive user base and promote their brand through engaging ad campaigns.
- Digital Marketers: Eager to add TikTok advertising to their skill set and increase campaign reach across multiple platforms.
- Content Creators: Seeking to monetize their TikTok presence and engage with a larger audience through strategic advertising.
About Gerardo Perez
Gerardo Perez is a renowned expert in TikTok advertising and digital marketing. In How to Run TikTok Ads, Gerardo shares his proven strategies and techniques for creating successful ad campaigns that resonate with TikTok users and drive tangible results.
Why Choose How to Run TikTok Ads?
Unlock TikTok’s Full Advertising Potential
Learn how to create captivating ads that leverage TikTok’s unique platform to reach a massive and highly engaged audience.
Maximize Your ROI
With advanced targeting and optimization strategies, you’ll ensure your TikTok ads deliver real results, from brand awareness to conversions.
Scale Your Success
Develop the skills and strategies needed to scale your TikTok ad campaigns, expanding your reach and increasing the impact of your marketing efforts.
Ready to Leverage TikTok Ads for Your Business?
Join Gerardo Perez – Foundr – How to Run TikTok Ads today and start creating high-performing TikTok ad campaigns that drive real business results. Harness the power of TikTok and elevate your marketing strategy now!
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