Mina Elias – Fundamentals of Amazon PPC Sponsored Products
Contents
PPC University – Syllabus
PPC University – Course Guideline
FREE TRAINING
Live Lecture Recordings
Live Session 1 – Intro – General Strategy – Different Campaign Types.flv
Q&A Sessions
Q&A Session 1.flv
Pre-recorded Training
START HERE.mp4
0.5 – Campaign Manager Overview.mp4
1 – General Strategy.flv
1.05 – Creating a Campaign.mp4
1.1 – Campaign Nomenclature.mp4
2 – Auto Campaigns.mp4
2.1 – Campaign Bidding Strategies.mp4
3 – Broad Campaign.flv
4 – Phrase Campaigns.flv
5 – Exact Campaigns.flv
6 – Product Targeting Campaigs (PAT).flv
7 – Product Targeting Based on Competitors.flv
7.1 – Product Targeting Based on Who is Targeting Us.flv
8 – Product Targeting Based on Auto.flv
9 – Product Targeting Based on Category.flv
10 – Product Targeting Based on Adjacent Categories.flv
11 – Product Targeting Based on Amazon Suggestions.flv
11.5 – Calculating ACoS.mp4
12 – Bulk Sheets Explained.flv
13 – Bulk Sheets Optimization.flv
13.05 – Main Sales Drivers.mp4
13.1 – Bulk Sheet Optimization Parameters.flv
14 – Negative Keywords.flv
15 – Search Term Reports.flv
16 – Placement Reports.flv
17 – PPC for Launch.mp4
18 – Helium 10 Keyword Research.flv
19 – Brand Campaigns.flv
20 – Using PPC to Rank.flv
21 – Using PPC to Upsell.flv
22 – How to Handle Bleeders.mp4
23 – Why You Should Continously Launch New Campaigns.flv
24 – Refreshing Bids Everytime Listing is Optimized.flv
25 – Continuous Improvement.flv
26 – Calculating Total ACoS.flv
27 – Tracking Sessions and Unit Session Percentage.flv
28 – How Buyer Psychology affects PPC.flv
Formula For Deduplicating Keywords from Search Term Reports.xlsx
How to Calculate ACoS.docx
How to Calculate ACoS.docx
PPC Launch.pdf
Digital Download Mina Elias – Fundamentals of Amazon PPC Sponsored Products at edutity.com Now!
Product Overview by Edutity:
Fundamentals of Amazon PPC Sponsored Products – Mina Elias
In Mina Elias’s “Fundamentals of Amazon PPC Sponsored Products”, sellers are introduced to the essential tactics and strategies required to master Amazon’s PPC (Pay-Per-Click) advertising system. This course breaks down complex advertising concepts into actionable insights, allowing you to effectively manage and optimize your sponsored product campaigns on Amazon. Whether you’re a beginner or an experienced seller, this course provides the tools to boost product visibility, drive traffic, and increase sales in a highly competitive marketplace.
Maximize Your Advertising Success on Amazon
Comprehensive Overview of Amazon PPC Campaigns
Mina Elias offers an in-depth look at the key components of Amazon’s PPC platform. From structuring your ad groups to setting up effective keyword targeting, you’ll gain clarity on how to create campaigns that perform well in any category.
Effective Budget Management for Optimal ROI
Budget management is crucial to the success of any PPC campaign. In this course, you will learn how to allocate your advertising budget efficiently, ensuring that every dollar spent contributes to increased visibility and sales.
Techniques for Boosting Product Visibility
Find out how to improve your product’s visibility in search results through optimized targeting and bidding strategies. By refining your approach, you can reach the right customers, increase click-through rates, and drive conversions.
Key Insights Covered in Fundamentals of Amazon PPC
This course provides a wealth of knowledge, designed to help you enhance the performance of your sponsored product campaigns on Amazon:
Keyword Research and Targeting Techniques
Master the art of identifying the most relevant keywords for your products and effectively targeting them in your campaigns. Learn how to leverage Amazon’s keyword tools to increase visibility and achieve higher conversions.
Optimizing Campaigns for Higher Conversions
Understand how to evaluate campaign performance and make necessary adjustments to optimize for higher conversions. Mina Elias shares his tried-and-tested strategies for lowering ACoS (Advertising Cost of Sales) while maximizing your return on investment.
Understanding Ad Metrics and Data Analysis
Data analysis plays a pivotal role in the success of PPC campaigns. This course teaches you how to track and interpret key advertising metrics, enabling you to make informed decisions and continuously refine your campaigns.
Advanced Bidding Strategies
Delve into advanced bidding strategies that help you stay competitive without overspending. Learn how to adjust bids dynamically based on performance, ensuring you’re always getting the best possible results from your campaigns.
Why This Course Will Elevate Your Amazon PPC Skills
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Comprehensive and Actionable: This course offers both foundational knowledge and advanced techniques, ensuring that sellers of all levels can enhance their Amazon PPC campaigns.
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Real-World Insights: The strategies taught are backed by real-world data and experience, allowing you to apply practical solutions to your own campaigns immediately.
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Data-Driven Approach: By focusing on data analysis, this course ensures that you’re not just running ads, but consistently optimizing them for the best possible outcomes.
Who Will Benefit from This Course?
Amazon Sellers Seeking to Boost Sales
Whether you’re new to Amazon PPC or have been running campaigns for a while, this course will help you refine your strategy and achieve better results.
E-commerce Professionals Looking to Expand Knowledge
If you’re working in e-commerce and want to deepen your understanding of Amazon’s advertising platform, this course provides the essential skills to help you manage campaigns more effectively.
Entrepreneurs Wanting to Optimize Their Advertising Spend
Entrepreneurs looking to maximize the impact of their advertising dollars will find this course invaluable, offering insights on how to balance cost with performance for optimal results.
Transform Your Amazon PPC Strategy with Mina Elias
Enroll in Fundamentals of Amazon PPC Sponsored Products to sharpen your advertising skills, optimize your campaigns, and drive greater visibility and sales on Amazon. Get ready to take your Amazon business to the next level with the expertise gained from this comprehensive course.
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