The Ad Prep Academy
Price: 597$
- Course curriculum
- 1
Welcome to Ad Prep Academy! - Complete Your Getting Started Questionnaire
- A message from the instructor
- Getting Started
- 1
- 2
Module 0: Setting Your Business Foundation- Foundation: Before you get started + My challenge to you
- 3
Pre-Work: Ads Foundation 101- A message from your Instructor
- Welcome to the Ads Basics
- Overview of Facebook Ads
- Targeting Overview
- Targeting in Ads Manager
- Creating your Ad Creative & Copy
- Intro: Strategy, Funnels & Ads (End to End)
- 4
Module 1: How To Sell With Facebook And Instagram Ads- Why Facebook and Instagram Ads for Your Business Intro
- Selling with Facebook and Instagram Ads (and Creating Opt-ins & Effective Landing Pages)
- My Thousand Dollar Ad Strategies: The First Ads You Should Consider Running for Your Business
- 5
Module 2: Placing The Pixel In The Right Places- Placing Your Facebook Pixel
- Installing the Pixel
- [Advance] Facebook Pixel and Standard Events
- Placing the Shopify Facebook Pixel
- How to Install the Facebook Pixel: Squarespace Sites [Step-by-Step Guide]
- 6
Module 3: Getting Your Ads Up And Running- Getting Your Ads Up and Running
- Creating Your Ads From Beginning to End
- Creating Retargeting Ads [new update]
- 7
Module 4: Write Ad Copy That Resonates- How to Write Ad Copy that Resonates with your Audience
- Resources for writing Show Stopping headlines
- Resources for writing Incredible Copy that Converts
- Writing Copy Framework
- 8
Module 5: How To Find And Target Your Perfect Audience- Targeting Your Audience
- Setting up Custom Audience Targeting
- How to find and target your perfect audience
- Finding your target audience
- Module Exercise
- Checking In with the Instructor
- 9
Module 6: Building High Converting Funnels- Everything you need to know about Funnels
- Building Funnels that Convert (and where ads fit in your funnel)
- Building a funnel from scratch (where to use ads in your funnel)
- Checking Your Funnel to Make Sure It’s Converting
- Module Exercises
- 10
Bonus: Selling Products (Shopify/Wordpress/Squarespace/Wix)- INTRO: Important Things to Remember When Selling E-commerce
- Selling Products – Building Websites That Convert (Getting Started & Things Every Website Should Have)
- 11
Bonus: My Interview with Thinkific
Thinkific Interview
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Downloadable Content
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Product Overview by Edutity:
Abu Fofanah – The Ad Prep Academy: Boost Your Advertising Expertise and Drive Business Growth
In the digital world, mastering the art of paid advertising is essential to scale your business, reach the right audience, and achieve measurable results. Abu Fofanah’s The Ad Prep Academy is a comprehensive course designed to equip you with the tools, strategies, and insights you need to create high-converting ads across major platforms like Facebook, Instagram, and Google. This program goes beyond the basics, focusing on advanced techniques to help you optimize your ad campaigns, manage your budget effectively, and increase your return on ad spend (ROAS).
Whether you’re a business owner, digital marketer, or aspiring ad specialist, The Ad Prep Academy will give you the knowledge and skills to take your advertising game to the next level and maximize your campaign performance.
What You Will Learn from The Ad Prep Academy
This course provides in-depth training on key advertising platforms, teaching you how to create and manage ad campaigns that deliver real results:
Crafting Effective Ad Campaigns
- Developing Targeted Campaigns: Learn how to create ad campaigns tailored to your target audience, using precise targeting methods to ensure your message reaches the right people.
- Designing Compelling Ad Creatives: Discover how to design high-converting ad creatives that capture attention, engage viewers, and drive them to take action.
Optimizing Campaign Performance
- Analyzing Campaign Metrics: Master the art of tracking key metrics, such as click-through rates, cost-per-click, and conversion rates, to make data-driven decisions that improve your campaign performance.
- Budget Management and Scaling: Understand how to manage your ad budget efficiently, ensuring you get the best return on your investment while scaling successful campaigns for growth.
Advanced Advertising Strategies
- Remarketing and Retargeting: Learn advanced techniques to retarget users who have previously interacted with your brand, helping you recapture lost leads and boost conversions.
- Ad Automation: Explore automation tools that allow you to streamline your advertising efforts, saving time while maintaining optimal performance.
Who Should Take This Course?
The Ad Prep Academy is designed for:
Business Owners and Entrepreneurs
- Individuals looking to master the skills needed to run successful paid ad campaigns that generate leads, sales, and revenue for their business.
Digital Marketers
- Professionals eager to deepen their advertising expertise and deliver high-impact ad campaigns across major platforms for their clients or companies.
Aspiring Ad Specialists
- Those interested in pursuing a career in digital advertising and seeking a comprehensive understanding of the best practices and strategies to succeed.
About Abu Fofanah
Abu Fofanah is a renowned digital marketing expert and entrepreneur, known for his expertise in paid advertising and business growth strategies. With The Ad Prep Academy, Abu brings his years of experience to help learners master the complexities of online advertising and achieve measurable success in their campaigns.
Why Enroll in The Ad Prep Academy?
Master Proven Advertising Strategies
This course provides you with actionable techniques and insights that empower you to create, manage, and optimize ad campaigns that deliver real results.
Scale Your Business with Confidence
Learn how to strategically scale your ad campaigns, ensuring that your business can grow while maintaining profitability and efficiency.
Gain Expertise Across Multiple Platforms
With in-depth training on major advertising platforms like Facebook, Instagram, and Google, you’ll be equipped to run successful ad campaigns across a variety of channels.
Ready to Enhance Your Advertising Skills?
If you’re ready to take control of your paid advertising strategy and unlock the full potential of your campaigns, Abu Fofanah’s The Ad Prep Academy is the program for you. Enroll today and start building ads that convert!
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