Lukas Resheske – Copywriting Mentorship Program
The “Dirty Little Secret” Behind A $100k Per Year Copywriting Career
When I speak with copywriters…they all tell me the same thing.It doesn’t matter if they’re just starting out…Or if they have 5+ years in the game.
They all say,
“I Just Need Someone To Help Me”
There are dozens…if not HUNDREDS of books, courses, and people out there trying to teach copywriting.
Some teach a tiny part…like email copywriting or headlines.
Some claim to teach newbies…but then those newbies come out not knowing any more than when they started.
Some guys have taught themselves for YEARS…reading books, buying courses, and going to events…but they’re still not sure if they’ve “got it” yet.
I see question like, “Which 10 (or 3, or 6, or 100) books should I read to learn copywriting”
Or, “Who’s the best person to learn copywriting from?”
Well…I believe you’ve found the answer. This is a private program that I’ve run for over 30 people so far…
And every single one of them has said it’s the BEST copywriting program they’ve ever taken.
But I’m getting ahead of myself…
Let’s Start At The Beginning…
Hello, dear reader,
I’d like to tell you one of my “dirty little secrets” as a copywriter.
It’s about how I got started writing copy.
See, I’d been “studying” copy since 2009. Buying courses, reading books, going to seminars; the usual grind.
But I didn’t really WRITE anything significant until 2013.
What changed?
In 2013, I hired my first copywriting mentor.
Well, “hired” might be a bit of a misnomer…
In reality, I basically begged him to teach me.
I sent him nearly a dozen emails, pinged him daily on Skype, and forced him to take my money, just to get him to train me.
Why did I harass him like that?
Because I was tired of being an
Armchair Copywriter.
What is an “Armchair Copywriter?”
An Armchair Copywriter is someone who’s read some books (probably never finished them)
Bought some courses (never made it past module 3)
And watched a LOT of VSLs and read a lot of sales letters; and therefore considers themselves an “expert” on direct response copywriting.
They are the kind of people who always give out their Top 10 lists of copy books, but they’ve never bought them, read them, or studied them.
I was one of them.
I thought I knew everything, but then I hired my mentor, because something inside me told me that I was full of crap.
And after I turned in my first assignment to him, he proved it.
I sucked. Bad. Like, “Sophomore In College Trying To Look Smart” bad.
I got chewed up. My stuff came out at a 14th grade Flesch-Kincaid level, and it wasn’t because it was smart.
It just felt clunky. Unusable. Unreadable. Self-serving drivel that couldn’t sell discount crack to a junkie.
The pain didn’t stop there, though.
In addition to my assignments, I had to hand-copy a sales letter.
Every. Single. Day.
The old school method. Very, very few can follow through with it.
But here’s the catch:
If I missed ONE day with my mentor, I had to send all the material he sent me to another person. Another writer who wanted it worse than I did.
And *frack* if I was going to let that guy win.
So I wrote. Every day, for several hours a day. For 60 days.
I traveled to India for a friend’s wedding, and I still wrote every day.
I went to a Military Training where I was up at 0445 every day, and got back at 7pm at night, and I still wrote every day.
On top of that, I wrote assignments. I wrote emails, sales letters, VSLs, articles, landers; you name it.
And I read. I read John Carlton, David Ogilvy, Dan Kennedy, Eugene Schwartz, Eben Pagan, Mike Dillard, etc. Modern and Classic copywriters worth billions in revenue.
And, little by little, I stopped sucking so bad.
I sold my first sales letter for $300. Then I wrote 4 more. Each one made 1500% it’s cost on the initial launch. Some are still being used today. (almost 4 years later)
My emails started getting opened. My VSLs got watched. And slowly, but surely, I elevated my skill to a “Journeyman” level.
In May of 2016, I decided to offer to do the same for a small group of people.
17 people joined my group over the next couple months.
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Product Overview by Edutity:
Lukas Resheske – Copywriting Mentorship Program: Refine Your Copywriting Craft with Expert Guidance
The “Lukas Resheske – Copywriting Mentorship Program” offers a transformative journey for those eager to elevate their writing skills and build a thriving career in copywriting. With this mentorship, you’ll gain direct access to industry insights, practical techniques, and personalized feedback from one of the most sought-after copywriters in the field. Whether you’re a beginner aiming to start a successful career or an experienced writer seeking to sharpen your abilities, this program provides the tools and strategies needed to excel in the art of persuasive communication.
Why Join Lukas Resheske’s Copywriting Mentorship Program?
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Tailored Mentorship Experience: This program delivers one-on-one guidance, enabling you to receive personalized insights that are directly applicable to your unique writing style and career goals.
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Advanced Copywriting Techniques: Learn from proven strategies that Lukas has used to craft high-converting copy for top brands, giving you an edge in creating content that captivates and persuades.
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Actionable Feedback and Support: Beyond theoretical knowledge, you’ll benefit from constructive, hands-on feedback designed to help you improve and refine your copywriting skills.
What You’ll Gain from the Copywriting Mentorship Program
This mentorship program is more than just a course—it’s an opportunity to work closely with a master copywriter and accelerate your path to success through expert coaching and practical advice.
1. Mastering High-Impact Headlines and Hooks
Learn how to craft attention-grabbing headlines and compelling hooks that immediately engage your readers. Lukas guides you through techniques to ensure your content stands out in a crowded digital landscape.
2. Developing Persuasive Sales Copy
Discover the essential components of persuasive sales copy that converts readers into customers. You’ll dive deep into the psychology of persuasion and how to structure your writing for maximum impact.
3. Perfecting the Art of Storytelling
Uncover how to weave captivating stories into your copy that resonate emotionally with your audience, creating a deeper connection that drives action.
4. Optimizing for Different Platforms
Learn how to tailor your copy for different formats, whether it’s email marketing, social media, or landing pages. Lukas shares strategies to optimize your writing for various platforms and ensure your message is effective everywhere.
5. Building a Thriving Copywriting Career
From securing high-paying clients to managing projects efficiently, Lukas offers practical advice on how to build and sustain a successful career as a professional copywriter.
Benefits of Joining This Mentorship Program
- Accelerate Your Growth: With expert mentorship, you’ll fast-track your journey to becoming a top-tier copywriter.
- Enhance Your Marketability: Gain the skills and confidence to position yourself as a valuable asset to businesses looking for high-converting copy.
- Expand Your Opportunities: Leverage the knowledge and techniques learned to attract premium clients and grow your writing career to new heights.
Who Should Enroll in This Program?
- Aspiring Copywriters: Those seeking to build a solid foundation and launch a successful copywriting career with the guidance of an industry expert.
- Established Writers: Professionals looking to refine their craft, enhance their skills, and take their writing to the next level.
- Entrepreneurs and Marketers: Business owners and marketers who want to improve their messaging and boost conversions through powerful copywriting techniques.
Advance Your Copywriting Career with Lukas Resheske’s Mentorship Program
Embark on a journey of professional growth and become a master of persuasive writing. Join Lukas Resheske’s Copywriting Mentorship Program today and gain the skills and confidence to create copy that captivates, engages, and converts.
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